LEXUS LS 460 - WORLD CAR OF THE YEAR 2007
By sampology in World Auto News | 0 comments
The new Lexus LS 460 has been declared World Car of the Year (WCOTY) 2007 by a group of international journalists.
The Lexus LS 460, launched in January, was chosen from an initial entry list of 28 contenders nominated by World Car jurors from 22 countries throughout the world.
WCOTY jurors considered the prestigious LS 460 to be ‘the embodiment of the Lexus brand’s motto - the pursuit of perfection. Classically luxurious, with modern execution, unquestioned quality and more than ample power, it also offers a green alternative in the form of the soon to be launched LS 600h hybrid variant for those who seek guilt-free indulgence.’
The jurors also recognised that Lexus continues to build its reputation with this luxury flagship boasting many firsts, including a novel automatic parking system and an 8-speed automatic transmission.
Rather than being just a popularity contest, the objective of WCOTY is to ensure that the award is the product of a fair and thorough assessment process that considers the needs and wants of consumers the world over. The process began with individual jurors evaluating and rating the candidates using a variety of standardised parameters - everything from styling and quality, to performance and safety. The jurors then voted in January to establish a top-ten short-list. The World Car of the Year was chosen from those finalists with the results tabulated by the international accounting firm, KPMG.
The top three contenders for the third annual World Car of the Year were the Lexus LS 460, Audi TT and the MINI.
About World Car of the Year Awards
The World Car of the Year Awards programme was initiated, organised and conducted by automotive journalists from around the globe. It was established in 2003 and officially launched in January 2004. A non-profit association guided by a Steering Committee of journalists from Asia, Europe and North America administers the awards programme. WCOTY is intended to complement, not compete with, existing COTY awards by raising consumer awareness of regional Car of the Year award programmes as well as the World Car of the Year.
Source: Lexus Europe Press Release
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